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Inside
B2B

The industry moves fast. We help you keep up. B2B tech is where our value truly shines – and we’re always going deeper to find out what’s happening right now, and what will matter in the future. Let’s take a look at where we’ve been exploring.

B2B marketing with meaning
Interactive guide

We stand by B2B marketing with meaning - but why is it important? Scroll through our transformational approach for marketing leaders in this interactive guide to find out.

Partner First Marketing
Listicle

73% of marketers consider managing partners a major challenge. Find out how to deliver to every customer by delivering to partners.

Mergers & Acquisitions
Article

In the technology sector, M&A's are often the reason that clients seek support for their brand strategy. But where should marketing slot into the merger and acquisition puzzle?

Living Strategies - Animated Page
Interactive guide

In B2B marketing, staying still isn’t an option. It requires a living strategy with flex built in. Scroll through our animated guide to discover the value of a living strategy.

Back to the future part 2
Article

Back to the future, Part II: Discover 6 immediate opportunities for B2B brands looking to explore the metaverse.

Search for Meaning - Instructographic
Instructographic

If you don’t stand for something, you won’t stand out. We’ve created a four-step plan to help you on your search for meaningful marketing.

Six steps for successful demand generation
Infographic

Successful demand generation is six steps away. Scroll through our infographic to see how to build a connection with B2B customers.

Keeping it Personal - Video
Video

The more you know, the better you can deliver experiences that resonate with your customers. See what we think about keeping it personal – watch our video.

Key to successful ABM
Article

Pilot. Refine. Repeat. Head of Technology Solutions, Sudhir Kumar shares his experiences on successful account based marketing

Attention: the driving force of evolution
Interactive guide

Can I have your attention please? From the first interaction with your brand to long-time advocates, explore how to nurture customer attention.

Back to the future part 1
Article

Back to the future, Part 1: Discover how B2B organisations can start seizing metaverse opportunities to build even deeper connections with buyers.

Marketing and sustainability
Listicle

Is your B2B marketing ready to step up to the sustainability challenge? Here are 5 tips to help you get serious about sustainability.

Remote working
Article

Employees should have the choice to work from wherever they feel most empowered to achieve their best. Discover the positive impact Revere’s WorkAnywhere policy has had on our team.

Busting the myths on the metaverse
Article

The metaverse; one of the hottest topics in the tech industry. But is it a fad or is it here to stay? Our Chief Digital Officer, Chris Scott debunks the myths behind five common B2B metaverse misconceptions.

What is ABM
Article

Account-based marketing has become a crucial element of marketing strategies. But how can companies make ABM more than just the latest buzzword?

Metaverse Fact or Fiction
Q&A

There’s everything to play for with the metaverse, but there are many misconceptions about how it can play a part in B2B. Get a head start by dispelling the myths and separating the facts from fiction.

Creativity & Experience
Article

Experience is everything for today's customer. Executive Creative Director, Rintje Barnes, takes a look at how creativity can keep up with the growing demand for inspiring experiences.

5 things that matter in B2B Listicle
Listicle

Buyers are changing, brands are innovating, and B2B marketing is evolving. Get a glimpse into five eye-opening insights already changing the way we market in B2B.