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Rethink Avanade

Avanade

Challenge

Standing out from the pack.

With so many distinctive campaigns already in the market, understanding the value that Avanade has to offer hasn’t always been easy for time-poor audiences. To shed light on how Avanade can help organisations during and beyond COVID-19, Revere was challenged to create a clear, scalable go-to-market plan – and deliver it quickly.

Solution

Crafting consistency.

Revere recognised that consistency across campaigns would strengthen Avanade’s brand. To drive demand and awareness among C-level decision makers, Revere created a proposition, creative and content for Avanade’s new lead campaign: Rethink. Sitting as the global umbrella campaign, its messaging enables a consistent, recognisable marketing strategy for Avanade’s industry and field teams.

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