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How mature is your ABM?

By Sudhir Kumar | Head of Technology Solutions

There’s no quick fix for successful ABM. What strategy will work for you depends on where your business is currently at – and being able to spot gaps in your processes is key.

But the mistake that so many organisations make is trying to run before they can walk.

In this straight-talking 20-minute webinar, Sudhir Kumar reveals how to:

- Find out what works for your business
- Secure buy-in and embed defined ABM processes
- Avoid pitfalls and make ABM strategy your evergreen success story